Tutorial by Lyndsay, Senior Designer
Here we break it down for you in 5 easy steps.
Start by creating a bunch layout in the centre of your art board. Make sure there’s some bare canvas around it.
You can see that this flower is hanging off our canvas at the bottom so to make this repeat work, it will need to reappear that the top of the canvas.
To do this, duplicate the motif then use the x and Y axis in the toolbar to move it north exactly the length of the canvas. This canvas is 64cm, so you’ll see me type -64 into the Y axis to move the motif 64cm exactly north.
TIP: Make sure that the triangle in...
Words by Erin, Digital Design Media Manager
When we stumble on a successful approach to well, anything, it’s natural to want to repeat it. Maybe there was a design style that sold really well for you last season and you’ve reinvented it few times since. You have the formula down and now it’s fast to produce. You’re moving at a rapid rate but your work is starting to feel too familiar. “There’s a lot of competition for textile sales out there and if you are not providing enough variety then your designs are not appearing new” says creative director, Rebecca. “Customers always want the ‘newest and...
Written and produced by Morgan, Social Media Coordinator
In this video you’ll learn some incredible watercolor painting tips, the essential do’s and don’ts, from our talented artist and designer Bec. These skills are ideal for beginners and for anyone who needs a good refresher.
You can also paint alongside Bec as you watch this video.
The tools you’ll need to use throughout the video include;
Have you got everything? You do, great! Now let’s get started!
Different paper stock. Which is the best for watercolor painting?
There are so many different paper stock options available to purchase nowadays. However, with watercolor painting, your choice of paper can drastically change the outcome of your artwork.
Here Bec is painting on the...
I started at Longina Phillips Designs as an intern in 2017 and ended up staying for four years! I had very young children when I began and was fortunate to find a workplace that was flexible and supportive of my role as a mum. Much to my delight, after finishing my internship I was offered a job. I think my most memorable moment would be selling my first design… pretty sure I cried!
The regular in-house workshops held at Longina Phillips Designs were a great way to learn new skills and when Tannya...
Written and produced by Erin, Digital Design Media Manager
Look around you. On your desk you might see a pretty notebook, mug or phone case.
If you’re in your bedroom there might be a floral bedspread, a stripe wallpaper or a polka dot pillow.
Have you got dresses? Skirts? Trousers? Or workout gear?
Photos: Joyce & Girls; Monte & Lou; Ralph Lauren; Lulus; Ell & Voo at Rebel Sport
These may be feature florals, checks, paisleys, tropicals or tie-dyes.
So basically, any art created to be mass produced on a product surface is considered surface design. And that counts for every kind of product. Homewares, accessories and also fashion apparel.
The pattern part of the term “surface pattern design” of course refers to repeated...
Photo: This is from about 2014 I think when I did some freelance design work for Longina Phillips Designs.
I worked at Longina Phillips Designs in the mid nineties after studying graphic design and working in-house for a fashion designer.
The LPD studio was an exciting place to work with an abundance of reference materials from around the world and plenty of space to create. No day was the same, every brief and every client was different. I think we only had one computer then and I mostly did the illustrations for placement print designs, storyboards and logos. I do remember the first print design I did that sold.
Photo: This...
Words by Erin, Digital Design Media Manager
First of all, congratulations for being on this design journey — wherever you are, whatever stage you’re at.
You've made the wonderfully rewarding decision to nurture your passion for print. The fact that you are even reading this blog proves it!
You are doing the work and putting it out there. And we know that can be scary. Even the simple act of putting brush to paper, and not sharing it online will expose you to the worst critic there is….. yourself.
We know here from personal experience how awful that inner nag can sound.
...“My painted rose doesn’t look anything like I wanted!”
“I have published my digital folio but had no interest in my work!”
“I’m a failure.”
“I’m not a good enough artist to be in print design”
“I cannot complete this print in Photoshop, but I should be able to!”
“My work is rubbish.”
Read Maxine's story in her own words, below.
I knew it was not the most profitable of career choices. So I put my dream on the back burner for many years so I could afford to travel overseas and buy a house.
After losing my friends I felt like life was too short to not do what I love so I went about making my children's book illustrating dreams a reality.
I am painting up the final illustrations for a book.
When illustrating children’s books I mainly use watercolor, colored pencil, and aquarelle crayons. For my...
Written and produced by Erin, Digital Design Media Manager.
If you love fashion, you won’t need us to explain the difference between a designer brand and a high street or commercial one. For those of you who aren’t quite sure, think: Missoni versus Mango. Burberry versus Banana Republic. Givenchy versus Jigsaw.
Of course, there are MANY differences between the high and low. The prices, the branding and the heritage, just to start.
What you might not be so clear on, is how the print designs in these two fashion markets differ. And if you’re a print designer hoping to cater to both the high and low, you’ll need to know exactly how.
Luckily, we at ...
and really make a piece of clothing shine. I have my own slow fashion brand, Simply Mayd, and the pieces themselves have very simple shapes so I really wanted the fabric to stand out. To be 'compliment-stopping' to a stranger in the street.
I loved learning textiles at school as the design process is so intricate, and I think it just makes designing clothes feel more complete when the fabric is your own too.
trying water colors, gouache paints and digital. In the end I found what worked best for me was to sketch my elements in black and white – not worrying about...
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