Written and produced by Erin, Digital Design Media Manager.

Dream of designing prints for the big guns of fashion? Your Staud, your See by Chloe, your Stine Goya? In this little vid (just five minutes long!) we show you how to design specifically for the high-end market. What do these brands look for in a print design in 2022? Find out now.

If you love fashion, you won’t need us to explain the difference between a designer brand and a high street or commercial one. For those of you who aren’t quite sure, think: Missoni versus Mango. Burberry versus Banana Republic. Givenchy versus Jigsaw.

Of course, there are MANY differences between the high and low. The prices, the branding and the heritage, just to start. 

What you might not be so clear on, is how the print designs in these two fashion markets differ. And if you’re a print designer hoping to cater to both the high and low, you’ll need to know exactly how. 

Luckily, we at ...